Industry Insights
02
May
How the Meta AI Standalone App Transforms Marketing and User Experience
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By
Tia
Meta has officially released its Meta AI standalone app, setting a new benchmark in AI-driven personal assistance and digital experienc...
01
May
$75 Billion into AI: What Alphabet’s Investment Signals About the Future of Marketing Technology
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By
When tech giants make billion-dollar moves, they send more than just shockwaves—they send signals. And Alphabet’s announcement od a $75...
01
May
Ethical AI Use in PR and Marketing: Building Client Trust
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By
In today’s world, trust is the true currency of marketing.
As artificial intelligence (AI) becomes more deeply embedded in public rela...
28
Apr
What DolphinGemma Means for Brand Messaging
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By
AI Isn’t Just Speaking Human Anymore. What Google's DolphinGemma Means for AI Communication Models—and Brand Messaging
What if your ...
24
Apr
U.S. Restricts Nvidia’s AI Chip Sales to China: What It Means for the Future of AI Infrastructure
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By
AI is no longer just a tool—it’s an arms race.
In October 2023, the U.S. government imposed new export restrictions on Nvidia’s AI c...
24
Apr
OpenAI’s Updated AI Risk Evaluation Framework: A Wake-Up Call for Ethical Automation
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By
AI isn’t just powering marketing—it’s reshaping its foundation. With OpenAI’s newly updated AI Risk Evaluation Framework, a clear messa...
11
Apr
How Multi-Brand Management Drives Efficiency for Agencies
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By
In the fast-paced world of digital marketing, managing multiple brands shouldn't feel like juggling fire. Yet for most agencies, it doe...
09
Apr
Hyper-Personalization at Scale: Powered by ProjectBloom
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By
In today's digital landscape, where consumers are inundated with content, hyper-personalization at scale has become essential for bran...
07
Apr
Unlocking Productivity with AI Agents: Your Team’s Secret Weapon
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By
In 2025, successful teams don’t just work faster—they work smarter. The secret behind the shift? AI agents that operate like tireless c...
02
Apr
From RPA to Intelligent Automation: What Brands Need to Know in 2025
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By
Robotic Process Automation (RPA) once promised to streamline repetitive business tasks. But in 2025, brands are moving toward something...